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CASE STUDIES

Candidate Endorsement Program: New American Leadership Initiative (NALI)

NALI was founded as a new 501c(4) in 2013 as a program of the New American Leaders Project (NALP), offering a candidate endorsement program for immigrants. RMB Strategies was hired to assist the NALI board and staff in starting the program, and coordinated activities including reviewing the mission and structure of the new c(4); interviewing key stakeholders; and drafting a candidate endorsement criteria, endorsement process, and endorsement application.





testimonial by Sayu Bhojwani, Executive Director, NALP and NALI